Maybelline New York is the number one global cosmetics brand that has products available in almost 130 countries across the world. They have been creating makeup products for many, many years, and were the company that introduced the first daily-use modern mascara back in 1917. I've used Maybelline's Total Temptation Mascara for years now and I swear by it, so I know that they already produce good quality eye products.
They have recently launched a new eyeshadow with a bit of a difference. There's no palette or brush in sight, as this one comes in a pen with a precise cushion tip. It's smaller than my mascara so could easily be thrown into a small bag to take out. I can see this coming in really handy, as being able to have a product to top up my eyeshadow if I was out on a particularly long day would be great, particularly given that I have oily eyelids so I'm more prone to needing to touch them up, regardless of which eye product I'm using.
The eyeshadow is a cream-to-powder pen that can give you up to 12 hours of wear with only one easy strike without having any fallout due to the way the cushion tip glides across your eyelid to apply. It's also smudge, crease, and fade resistant to give you a long-wearing eyeshadow that has a 'bold color impact'. Several matte and metallic shades are available including Tempt, Spark, Chase, Hustle, Ace, Crave, Charm among others, to give plenty of choices to suit your style. I received the Spark and Rally shades Spark is my favourite of the two as it's more of an everyday shade for me. You could wear them alone or with other eyeshadows depending on the look, and the lighter shades could double as an inner eye and below the brow highlighter too.
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