Mascara is an item that we all use but often have very different opinions about. Some want light and natural looking lashes, others want length and volume and almost a false lash effect. Regardless of effect, a key item when buying mascara for me is the price. It's a product that only lasts a few months and not something you can keep in your collection long, so why pay out £20+ for one? This new mascara is £8.99 and is the Rimmel London Volume Shake Mascara* who aim to shake things up in the lash world.
The Volume Shake Mascara features a "first-to-market patented shaker system" that aims to refresh the volumising formula inside whenever you go to use it. The flexible fibres separate the lashes and add volume for a more defined look. You shake it 3-5 times vertically just before you use it so the formula is refreshed, ensuring 'optimal product performance'.
